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Taylor Swift :: The "Lover" Era

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  • The thing with the 4 copies is just wrong. Neither the record shop nor the respective label can tell the purpose of someone buying 4 editions of an album. They could be for the family or friends and if you hand out 4 different editions to 4 different people, why should it count as one unit just because it was one person who bought it?
    Is it offensive to fall in love with you and everything you do
    and everything you stand for?
    Could I break through your invisible wall, could I hide my pride for once,
    just to tell you that I see more?

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    • it's the same album and that's how soundscan has always worked like both discs of a double album 100 minutes long or more is counted as a unit for certification purposes so 5 million copies sold is 10 million pieces which equals a diamond award which is one reason Garth Brooks nearly has 8 diamond albums the female with the most is Shania Twain with 3
      "the love of a mothers life is her child/children"

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      • Originally posted by marcsgirl85 View Post
        it's the same album and that's how soundscan has always worked like both discs of a double album 100 minutes long or more is counted as a unit for certification purposes so 5 million copies sold is 10 million pieces which equals a diamond award which is one reason Garth Brooks nearly has 8 diamond albums the female with the most is Shania Twain with 3
        It's not the same to buy a double album just for you than to buy 4 different copies of the same album as gifts. It's not fair.

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        • My fingers crossed for 700k pure sales on the first week in US.
          My celebrity crushes : Monika Sedziuviene, Kristina Ivanova (YVA).
          In my head I like to imagine LastDreamer in the land of Lithuania right now with a suitcase of simcards, a box of chocolates and a wedding ring. It would be a great base for an epic Eurovision fan fiction.

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          • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

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            • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

              Comment


              • United States

                iTunes:
                3. You Need To Calm Down
                7. Lover
                18. ME
                100. The Archer
                114. Shake It Off
                373. Look What You Made Me Do
                399. Delicate
                547. Blank Space
                637. You Need To Calm Down
                772. Wildest Dreams
                804. Style
                879. I Knew You Were Trouble
                952. Bad Blood
                1116. Never Grow Up
                1129. Love Story
                1226. We Are Never Ever Getting Back Together
                1248. You Belong With Me
                1457. Welcome To New York

                Spotify:
                7. Lover
                34. You Need To Calm Down
                86. ME
                You got me feeling hella good, so let's just keep on dancin...

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                • Target cleared things up after some confusion.

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                  • She’s coming to get those sales!
                    Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

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                    • BLΛƆKPIИK is the revolution

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                      • Thanks for showing Target clarification and Chinese sales. Wow!

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                        • Will Taylor Swift's 'Lover' Conquer All With Another Million-Selling Debut?

                          Music executives say the days of million-selling debut weeks are over -- but they’re still hoping Swift proves them wrong
                          When Taylor Swift’s Lover album comes out Aug. 23, many in the music business will be watching closely to see if she can once again hit the industry’s iconic benchmark for success: 1 million U.S. sales in the first week.

                          The last time an artist sold 1 million copies of an album in the United States in a single week was in 2017, when Swift’s Reputation sold 1.2 million in the period ending Nov. 16, according to Nielsen Music. Her three previous releases -- 1989, Red and Speak Now -- also sold over 1 million, making her the only artist in history with four albums to cross the million-sales mark in his or her first week (or any week). In this business climate, the only other act who could probably do so is Adele, whose last set, 25, moved 3.4 million copies in its first week back in 2015.

                          Since then, the downturn in album sales -- which have dropped 35% since 2017 -- coupled with the rise of streaming, have seemingly made hitting the million-sales mark almost impossible. This year’s biggest seller so far is the Jonas Brothers’ Happiness Begins, which sold 357,000 its opening week.

                          Lover’s first week will serve as a bellwether for the health of music purchases as a business model, and several label executives and retail merchants think sales could reach 600,000.

                          While that total is half the 1.216 million copies that Reputation sold in its debut week, that album also had the benefit of coming out in November, during the holiday season, which always boosts sales.

                          In a new move for Swift, Lover is her first album to be available on streaming services the day it arrives and is expected to generate another 125,000 to 150,000 album-consumption units. That would put her total projected album consumption units around the 750,000 mark, according to industry prognosticators.

                          For their part, Republic Records and the Universal Music Group are playing their cards close to the vest. Republic didn’t respond to a request for comment. But if Lover turns out to be larger than expected, Republic and UMG -- where she signed last year -- have enough CDs in the marketplace to accommodate a million-selling week, with shipments exceeding 600,000 copies, according to industry sources.

                          “I don’t think Taylor will get to the million-unit mark in sales alone or with album-consumption units,” says an executive at another label. “But she’ll get a lot closer than many [industry] people believe.”

                          The majority of sales are expected to come from Target, where Swift has an exclusive packaging deal; the iTunes Store; Amazon, which for weeks has placed promos for Lover on some of its Prime shipment boxes; and Walmart. Industry executives expect her to sell at least 400,000 copies combined at Target and iTunes alone.

                          In addition, word is that Republic worked hard to ensure that the Swift album won’t have any of the inventory street date problems that have marred other big release since April, as her Lover albums are being shipped directly from the manufacturing plants to stores, instead of from the overwhelmed Direct Shot inventory facility that serves as the physical pipeline for the three majors in getting product to brick and mortar stores and online retailers.

                          As with all of her other albums, Swift is treating Lover like a box-set release: Her site boasts dozens of merchandise bundles, and Target will sell four deluxe packages for $16.99 apiece, complete with a CD, photos, a lyric book, journal entries and two audio messages Swift recorded of herself while writing Lover. (The only sales-boosting strategy that Swift neglected is announcing an album redemption offer with a ticket purchase to a tour.) She’s also in a Capital One commercial and has scheduled appearances on Good Morning America and at MTV’s Video Music Awards during release week.

                          Meanwhile, Big Machine, Swift’s former label, is working her catalog big time: the Target website shows all her albums being featured -- and in multiple formats, with prices ranging from $6.99 for her debut album to a $39.99 vinyl version of Reputation. On her website, merch bundles range from $55 for a sweatshirt and a download version of the Lover album to $12 for just the CD.

                          It’s hard to predict whether all of this will add up to 1 million in sales. But it seems certain that in two weeks, Lover will be floating on a pastel cloud atop the Billboard 200.

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                          • Universal said Lover had already passed 1M worldwide sales some days ago. How can predictions say the album will only sell 400k combining iTunes and Target? Many people will buy the 4 editions on Target. Only 150k out of that 1M comes from the US? It seems a really tiny amount...

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                            • USA
                              BB Club Dance Songs

                              BB issue 08/31

                              #50 NEW you need to calm down

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                              • "Soon you'll get better " is giving me everything right now,
                                Old Taylor is back and I love it

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                                • Originally posted by himc15 View Post
                                  "Soon you'll get better " is giving me everything right now,
                                  Old Taylor is back and I love it
                                  Chart related discussion only in here please.
                                  Use the album thread for impressions and reviews.

                                  “The Man”, “Cruel Summer” and “London Boy” included in New Music Friday playlist.
                                  “The Man” is also in Today’s Top Hits (besides “Lover” at #1).

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                                  • ^^^^ oh okay, thanks, I will go the right now

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                                    • United States

                                      iTunes:
                                      2. Lover
                                      3. You Need To Calm Down
                                      14. ME
                                      32. Cruel Summer
                                      45. I Forgot That You Existed
                                      52. The Man
                                      53. Soon You'll Get Better
                                      64. Miss Americana & The Heartbreak Prince
                                      65. Cornelia Street
                                      66. The Archer
                                      79. Paper Rings
                                      86. Afterglow
                                      95. Daylight
                                      96. I Think He Knows
                                      101. London Boy
                                      115. Death By A Thousand Cuts
                                      123. False God
                                      151. Shake It Off
                                      160. It's Nice To Have A Friend
                                      401. Look What You Made Me Do
                                      430. Delicate
                                      474. Blank Space
                                      691. Wildest Dreams
                                      728. You Need To Calm Down
                                      731. I Knew You Were Trouble
                                      875. Bad Blood
                                      915. Love Story
                                      938. Style
                                      1010. We Are Never Ever Getting Back Together
                                      1077. You Are In Love
                                      1156. Mean
                                      1288. Never Grow Up
                                      1375. 22
                                      1438. You Belong With Me

                                      Wow!

                                      The album is #1 iTunes in 84 countries. Apple Music 43x #1 but number #2 in the US at the moment.
                                      You got me feeling hella good, so let's just keep on dancin...

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                                      • As since as this is available on Spotify and streaming platforms I generally don’t know what to expect, I imagine lower pure sales than reputation but a lot more stream sales first week so who knows I reckon pure 450 to 500k and with streams 700k to 800k

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                                        • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

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                                          • Can't wait for the first official predictions to come out.
                                            I have received many gifts from God,
                                            but this is the first time I have ever received a gift from a goddess
                                            .

                                            Don McLean on Madonna's version of American Pie

                                            Comment


                                            • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

                                              Comment


                                              • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

                                                Comment



                                                • Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

                                                  Comment


                                                  • Originally posted by JeremySpears View Post
                                                    There are plenty of pics on that thread of people who bought not only the 4 deluxe versions but even the standard one. I've been optimistic about the 1M mark from the very beginning and I still think she'll get there. It's even said she rejected the tour bundle (maybe for TS8) so maybe she thinks she can prove predictions wrong. By the way, still 7 songs on US iTunes top20.

                                                    2. Lover
                                                    3. YNTCM
                                                    12. Cruel summer
                                                    13. Soon You'll Get Better (feat. Dixie Chicks)
                                                    15. I Forgot That You Existed
                                                    16. ME!
                                                    18. The man

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                                                    • Last edited by JeremySpears; Fri August 23, 2019, 23:31.
                                                      Britney Spears • Janet Jackson • Christina Aguilera • Michael Jackson • Selena Gomez • Hilary Duff • Taylor Swift • Justin Timberlake

                                                      Comment


                                                      • NEAR TRUTHS:
                                                        IT’S TAYLOR’S TIME


                                                        by Hits Daily Double:

                                                        A Taylor Swift album release is always an event, and the attendant marketing battleship Tay commands is always an imposing sight when it roars into industry waters at a full clip. But the tides have changed.

                                                        It seems fair to say that while Taylor remains among the biggest stars in the biz, her new set’s first week will not be as big as her last few. Oddsmakers think a first week of 1m or more U.S. (which she did the last four times) isn’t in the cards this time, and Taylor mustn’t either—by Tuesday of release week her team’s narrative shifted to her expected 1m+ global debut. At presstime, the smart money says 750k domestically would be a big win for her. Her pre-release singles, meanwhile, could add as much as 300k to her release-to-date total by first week’s end. Can any of the current top stars hit 1m in week one anymore? What about Adele? Would she consider windowing her next album, as she did her last release?

                                                        Taylor’s new album will be massive, with the biggest debut of the year so far, decisively surpassing labelmates the Jonas Brothers’ 414k. But there’s also no question that her songs are being eclipsed on the charts and in the popular imagination by younger artists and hotter genres—by rappers in cowboy hats, goth-pop girls with blue hair, bedroom trap producers with face tattoos, helmet-wearing EDM mavericks and divas who’ve captured the pop zeitgeist. The long tail of streaming keeps these new stars’ records in the upper tier of the charts, while the previous wave of pop stars—unless they have smash singles—tends to spend less time on the leaderboard after they debut. Meanwhile, there’s still plenty of chatter from Taylor’s camp about her not getting her catalog back after the BMLG sale, as Ithaca partners celebrate that catalog’s long tail. (Tay set off a tempest in a teapot just prior to her album drop by telling GMA that she plans to re-record her catalog starting in late 2020, though insiders say that’s not a reality.)

                                                        While the first-week number isn’t quite as colossally important as it once was, a #1 debut is still a sine qua non for your superstar pop diva. Thus the preponderance of bundles—and Taylor isn’t sleeping on that front. She will undoubtedly benefit from the existing chart rules regarding bundle eligibility, which Billboard is due to change at the top of next year.

                                                        All that aside, even a Taylor release that isn’t performing up to her own extraordinary standard is still a thing to behold, and the biz continues to be riveted by her every move. Stay tuned.

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                                                        • Is the 750k sales prediction pure sales?

                                                          Comment


                                                          • Originally posted by GetBack View Post
                                                            Is the 750k sales prediction pure sales?
                                                            I think all together
                                                            Forever Young

                                                            Comment


                                                            • Originally posted by GetBack View Post
                                                              Is the 750k sales prediction pure sales?
                                                              Of course not.
                                                              I have received many gifts from God,
                                                              but this is the first time I have ever received a gift from a goddess
                                                              .

                                                              Don McLean on Madonna's version of American Pie

                                                              Comment

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