Released: 15th October 2001.
Despite having an uninviting title, the first single from Britney's upcoming third album is nothing short of a masterpiece. Not quite as instant as her previous singles, but again, the pop rule of 2001 applies here - that the best singles are not instant; they grow on you. Obviously taking a new direction in style, moving into the overcrowded, but respected R&B territory, Britney really can't go wrong with this.
Britney returns with a new album and a new single - oh, and a new image. This time she's released a song which has been produced by The Neptunes, and what a track it is too. She has moved far away from her "...Baby One More Time" and "Oops!... I Did It Again" days with a sophisticated chunk of R&B funk pop. In fact, this is by far the best thing Britney has put her name to.