Ciara feat. Ludacris
Released: 1st August 2005.
After huge success with "Goodies" and "1, 2 Step", Ciara releases this groundbreaking new single. "Oh" has a style very different to her previous hits, but the beat just makes you want to get up and dance. Although not as funky as "Goodies", it definitely has the potential for a Top 20 placing at least. Ciara's vocals may not be at their best on this song, but it does at least show just how different she is to the other R&B stars at the moment such as Amerie and Faith Evans. Ludacris provides some vocals, which not only make this a very good collaboration, but also one worth buying.
How Ciara manages to get away with negligible talent and songs that all sound the same I'll never know?! The production on "Oh" sounds very cheap and rushed, which is probably more symptomatic of the crunk sound, which appears to be Ciara's only claim to innovation.